In addition to focusing on recruiting new volunteers, my staff has also been looking at making sure that our current volunteers are “raving fans!” We know that when people LOVE something they want to tell other people about it. We strive to create an environment SO irresistible that people can’t wait to come back. However, we don’t stop there. We want them to come back AND to bring someone with them!
This applies most obviously to our Sunday experience in the auditorium but it also applies to volunteering and Groups. If someone is having an amazing volunteer experience where they are impacting people and making a difference they will want their friend to have that as well. If the group they belong to is helping them grow spiritually or meeting their needs, they will be more apt to share the experience with others.
Irresistible environments are magnetic and attract people. Your raving fans will grow your volunteer base or your organization if you create an environment that they cannot help but talk about! What questions do you need to be asking to make your organization irresistible?